IronSource and Sensor Tower Collaborate to Boost App Marketer Growth

IronSource-and-Sensor-Tower-Collaborate-to-Boost-App-Marketer-Growth
IronSource-and-Sensor-Tower-Collaborate-to-Boost-App-Marketer-Growth

IronSource, an enterprise-grade market intelligence platform for the digital ecosystem, recently announced a partnership with Sensor Tower.

The partnership will give app marketers a single location to scale Apple Search Ads campaigns to spur incremental growth by fusing the keyword intelligence of Sensor Tower from across the market with the campaign management and optimization capabilities of ironSource Luna. IronSource Luna is the first product with this collaboration with Sensor Tower to hit the market.

Currently, the companies provide two complementary solutions. A wide range of market data points are available from Sensor Tower, including top advertisers, the share of impressions by app, and competitor keyword analysis.

Read More: ironSource and Sensor Tower Partner to Unlock Growth for App Marketers

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