Aligning with the aim to help creators gain a better understanding of marketing tools, Instagram has launched a new creator initiative- a hub for creators and influencers called the “Creator Lab” to help teach users how to grow their brands, according to an announcement from the platform’s head, Adam Mosseri.
The creator lab will handle videos and information from successful creators of the essentials, including specific sections for channel growth tips, monetization, security notes and more, all handled by Instagram professionals.
Read More: Instagram Launches New Creator Lab to Help Creators Maximize their On-Platform Performance
