As it seeks to offset the rise of TikTok while also matching with rising usage trends, Instagram is keen to encourage people utilizing Reels as much as possible.
The most recent development on this front is a new ‘Montage’ option, which allows users to transform their Instagram Stories frames into short Reels video clips and is presently being evaluated internally. Users would be able to splice together their Stories frames into a Reels clip using the new process.
Instagram is also testing a new ‘Favorites’ audience selection tool, similar to Facebook Favorites, that would allow users to choose specific profiles whose posts would be prioritized in their feed.
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