Instagram Announces New Updates to its Branded Content Tools

Instagram Announces New Updates to its Branded Content Tools-01

Instagram announces new updates to its Branded Content features, which are intended to boost transparency while also making it easier for creators and brands to manage requests and approvals for Branded Content.

To begin with, Instagram will allow creators to tag up to two brands in a single piece of Branded Content, allowing for more tie-in promotions. Instagram will soon allow creators to upload branded content before it has been approved by the brand, but without the brand name on the post while waiting for a response.

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