iKala has introduced three updates to its AI influencer marketing service, KOL Radar. This includes audience authenticity detection, competitor analysis, and integration of new Korean influencer data.
With these new features, KOL Radar aims to improve brand productivity and safety. They aim to achieve it by providing valuable AI-driven data from nearly 3 million influencers across eight Asian countries.
The new features also facilitate influencer marketing’s pre-evaluation process. This improves brand credibility.
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