Google has introduced a new scholarship programme to assist firms in gaining advanced digital marketing knowledge, as well as a new certificate course in digital marketing and eCommerce, both of which are intended to fill major skill shortages.
In addition, Google is releasing a new Digital Marketing and eCommerce Certificate that is geared toward small businesses and teaches them how to employ digital marketing best practises.
Learners will obtain hands-on experience with prominent digital marketing and e-commerce tools and platforms, including as Canva, Hootsuite, HubSpot, and Twitter, as well as Google’s own analytics and ad technologies, thanks to Google employees who are subject-matter experts.
