Leading creative agency Digital Yalo has announced a new collaboration with FullStory, the digital experiences analytics platform. The strategic partnership will deploy a powerful digital experience platform to provide practical and unmatched customer experiences. Yalo will help their clients with the “what” and “why” of creating and deploying strategies by leveraging measurement and conversion rate optimization tools provided by FullStory.
FullStory provides real-time answers. As part of the session, potential improvement areas like page performance and rage/dead clicks are detected. The captured UX is available for developers as part of the playback session to identify errors accurately and provide rapid resolution.
