Facebook has recently announced the release of advertising features to help marketers make the most of the upcoming holiday season. With Christmas nearing, this initiative will help online retailers finish the year in the best possible way.
This update will enable the users to create Instagram ads – which includes product tags within the Ads Manager feature. Besides, it will enable brands to add Instagram’s product tags – directly in the paid promotions.
This is not exactly a new option as businesses have been able to put product tags into their Instagram posts since 2016. However, marketers were not able to add such tags in their ads to date.
Source: Socialmediatoday
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