Dunkin ‘has chosen Anomaly New York as its new leading recording center, according to a company report. The coffee chain has updated its creative account this summer.
Anomaly, in partnership with Dunkin’s marketing leadership and existing partners, will lead the entire creative strategy and be responsible for national broadcasting, digital video and audio, community and out-of-home advertising.
The center was chosen for its experience of developing campaigns that deepened product and customer relationships in companies including Johnnie Walker, Dick Sporting Goods, Coca-Cola and Google, in each issue. Dunkin ‘first work on Anomaly’s work is expected to begin in 2022.
Read More: Marketingdive
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