Dentsu has recently announced the launch of its new unit, the web3 club, according to a company release. Dentsu’s Innovation Initiative group established the service, which would make use of business designers, producers, content directors, data scientists, engineers, and other experts from throughout the holding company’s network in an effort to support customers’ activation in the Web3 arena.
The web3 club will also collaborate with other outside groups that study and record technological advancements. The strategic approach is consistent with moves taken by other holding corporations and agencies seeking to obtain a competitive edge in the industry.
The new division of the agency will focus on a number of activities, such as developing and implementing NFT policy, creating a new Web3-based economy, and encouraging the development of a sustainable and enduring Web3 market.
Read More: Dentsu adds Web3 features to advertising tool kit
For more such updates follow us on Google News TalkCMO News.
