Data Axle, the provider of data, data-driven marketing, and real-time intelligence solutions, announced that Lowell Orelup has joined the company as Chief Marketing Officer for its Local Marketing Solutions (LMS) division. Orelup has spent his career helping brands like LendingTree, Allstate, Accenture, AT&T, and others to combine data and user experience to facilitate lead generation and accelerate company growth. The newly appointed Marketing Executive Brings Experience to Drive Growth and Increase Customer Loyalty.
Orelup is charged with seamlessly integrating the division’s suite of marketing services and products to serve better the company’s growing SMB client base. Along with helping increasingly more business owners discover how to work with Data Axle to expand their customer base within their local markets.
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