Google’s Business Messages for verbal customer engagement and service has been added as part of the eGain Messaging Hub service. eGain is a leading platform for customer experience and engagement services.
The service will provide AI-fueled routing built on real-time conversational analytics, business context, better machine learning, and customer preference.
The service is built on Bring Your Own Bot (BYOB) architecture and provides a complete list of messaging based conversational automation functionalities.
Source: Martechseries