Personalization platform Boxever has announced the launch of a web optimization solution that gives marketers direct access to real-time browsing and customer behavior analytics to inform more relevant online targeting and optimization. The product aims to solve the issue of lack of access to real-time customer insights. 

The company’s solution will allow marketers with real-time customer data, allowing them to provide more relevant experiences for their customers. The new solution provides instant consumer data collection that can be used to enrich targeted experiments and personalization further.

Source: https://directorsclub.news/2020/02/03/boxever-delivers-customer-insight-fuelled-web-optimisation/