Billups Expands OOH Market Presence with Acquisition of New Zealand’s Billie Media

Billups, a global Out-of-Home (OOH) managed services agency, has announced the acquisition of Billie Media, a New Zealand-based specialist OOH agency.

Billups has recently acquired Outsight, TAC Media, and OOH Labs since September 2023. With the acquisition of Billie Media, Billups aims to strengthen its focus on expertise, data, and technology to deliver ROI to advertisers and agencies in the billion-dollar-plus advertising opportunity of the Australian and New Zealand Out-of-Home market.

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Billie Media offers in-house technology, creative optimization, and measurement solutions to global brands.

Read more – Billups Expands into Australia and New Zealand with Billie Media Acquisition