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Home Quick Bytes B2B Demand Generation Platform Metadata Raises $6.5 Million in Funding
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B2B Demand Generation Platform Metadata Raises $6.5 Million in Funding

By
TCMO Bureau
-
September 11, 2020
B2B Demand Generation Platform Metadata Raises _6.5 Million in Funding

B2B autonomous demand generation platform Metadata has secured $6.5 million in a Series A funding from Resolute Ventures with participation from Greycroft, York IE, Stormbreakers, and others. The newly raised capital will be used to expand the company’s product capabilities and scale its go-to-market motion.

Read More: Defining One Customer Journey per Customer is now Business-Critical

Metadata automates key marketing tasks to help B2B companies scale their demand generation efforts. The platform has been used by popular firms like Zoom, Pendo, Udacity, and Vonage. The company’s new product MetaMatch enables advertisers to build and target custom audiences on Facebook, LinkedIn, and in various programmatic displays.

Source: Techcrunch

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  • Pendo
  • programmatic display
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