AppLovin Corporation, a leading marketing software company, today announced that it has completed the purchase of MoPub business of Twitter, Inc. (NYSE: TWTR) at $ 1.05 billion.
Combined with the key features of MoPub, MAX further accelerates growth and improves the efficiency of app publishers while providing advertisers with extended access and efficient market prices.
The features of MAX and an expanded set of buyers and sellers are enhanced by the MoPub set of demand and supply-side features.
Read More: Martechseries
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