AB Tasty has revealed a new brand identity after a year of growth and technology acquisitions. This marks a strategic shift in its branding.
The company has proved itself as a premier partner in experience optimization, combining an all-in-one platform with deep client understanding. It aims to help brands reach the individual on a new level.
The new brand identity matches the company’s “test and learn” culture, driving itself and its customers to new heights. The new brand identity is marked by brand colors. AB Tasty refers to them as “experimentation blue” and “crash test yellow.”
Read more – AB Tasty Announces New Brand Identity, Embracing Position as the Premier Partner in Experience Optimization
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