As CMO of Bango, Anil works closely with businesses that focus on driving user growth and maximizing monetization. His role is to champion the adoption of new technology by merchants, allowing them to achieve their goals by challenging traditional approaches to measuring marketing success. Through Bango, he’s fighting to build a strong connection between the marketing dollars invested by a business and the revenue coming in. Throughout his twenty-year career, he’s been driven by breakthrough technology that becomes adopted across the market as a whole
