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Strategies to Achieve Better Customer Experience with SCV
A single customer view (SCV) allows marketers to unify each customer’s data into a single profile to target potential and serve existing customers efficiently....
Vodafone Germany Strengthen Collaboration With Tech Mahindra & Comviva For A Seamless Customer Experience
Tech Mahindra, a leading provider of digital transformation, consulting, and business re-engineering services and solutions, today announced that it has expanded its partnership with Vodafone Germany towards...
Common Personalization Challenges in Marketing
Personalization is critical in achieving new and innovative ways to engage with customers. Creating a robust personalized experience for every customer can be overwhelming,...
Strategies to Deliver a PhyGital (Physical + Digital) Customer Experience (CX)
There is no one single strategy that businesses can adopt, that offers a comprehensive physical and digital customer experience.
Depending on what enterprises sell...
Boosting Customer Experience with Conversational Commerce
The revolution in communications and the quick development of new technology has changed how people connect. But as communication techniques develop, so do consumer...
Ways to Deliver a Personalized and Omnichannel Customer Experience
Clients today have multiple channels that they can leverage to interact with the brand. Delivering an effective personalized omnichannel customer experience has become a...
Top Customer Experience Challenges Businesses Face
Customer Experience (CX) is the top priority in the modern enterprise which requires perpetual improvement. It helps in preventing churn and achieve long-term success...
Key Customer Experience (CX) Trends to Look Out for in 2023
When it comes to leveraging data, delighting customers, and providing personalized experiences for them, there are numerous ways for businesses to stand out from...
Strategies to Leverage Customer Experience (CX) Analytics in the MarTech Stack
Businesses need to have the best customer experience analytics tools integrated into the MarTech stack to gather, store and analyze effectively to identify the...
Namogoo and Ometria Announce New Partnership to Provide Real-Time Personalization to Context-Zero Visitors
Ometria, a customer data and marketing platform, and Namogoo, a platform for digital journey continuity, have announced a new partnership.
Customers of Ometria will be...