Sparkcentral, an enterprise digital customer service platform company, announced a partnership with Freshworks Inc., the customer engagement software company. The partnership makes Sparkcentral’s messaging solutions available on the Freshworks Marketplace for Freshdesk, where Sparkcentral is now officially listed.

Freshdesk is Freshworks’ omnichannel customer support software, which streamlines customer conversations across channels like email, social media, phone, and chat. Freshworks provides innovative customer engagement software to businesses of all sizes, making it easy for teams to acquire, close, and keep their customers for life. Freshworks offers a full suite of customer engagement products that create compelling user experiences on phone, chat, and email and lets businesses share a 360-degree view of relevant customer information.

Sparkcentral’s digital customer service platform brings together messaging on channels such as WhatsApp or SMS/iMessage, social media, web, and mobile chat into one universal queue for agents. Deploying a truly asynchronous agent workflow, its key focus is on maximum agent productivity. Any organization with more than 5-10 customer service agents on Freshdesk today, that wants to become a leader in digital customer service, will benefit from using Sparkcentral. Any company using Sparkcentral today for customer service and support will benefit from using Freshdesk for efficient back-office ticket and case management.

Sparkcentral will be one of the sponsors at Refresh 19, Freshworks’ global user conference in Las Vegas on the 4th & 5th of September 2019, at Aria Resort and Casinos. The two-day conference focuses on business innovation that helps companies keep customers for life. The conference offers a rich environment to discuss critical business issues, emerging trends, and best practices in customer engagement. 

“We are excited to have Sparkcentral at Refresh, our marquee user conference. At Freshworks, we strive to create a great customer experience and with new Freshdesk integration, agents working on Sparkcentral will have the right context to craft such experiences” said Anand Venkatraman, VP of Global Partnerships at Freshworks.