Chicago-based independent creative agency Schafer Condon Carter (SCC) announced today a new deal to join forces with Phoenix, Arizona agency Kitchen Sink Studios (KSS). A two-decade mainstay of Phoenix’s vibrant agency community, KSS will be relaunched as Kitchen Sink Creative to reflect the integration of SCC’s strategic, creative and production capabilities across disciplines and client categories.
KSS founders Nick Hower and Kory Kapfer will continue in their current roles and all staff will be retained. “We are stoked to be joining the SCC fold,” said KSS Founder Nick Hower. “SCC has built a nationally recognized organization with best-in-class capabilities across brand disciplines. We are excited to partner with them and look forward to expanding our offerings to our clients.”
Also Read: Rise of Behavioral Data: Major Data Trends Shaping MarTech in 2022
A perennial award winner for their creative work, SCC was named Ad Age Small Agency of the Year in 2018, 2020 and 2021, and recently took home an Emmy for their “Relentless” campaign for University of Chicago Medical Center.
“To join forces with this level of creative firepower and make it available to clients in The Valley is a game changer for us,” said KSS Co-Founder Kory Kapfer. “Having more than 100 people in Chicago as well as the global reach of SCC’s sister agency, TimeZoneOne, puts us in a class by ourselves in Phoenix.” TimeZoneOne (TZO), acquired by SCC in 2020, has offices in Chicago, Christchurch, New Zealand and service affiliates in Europe, Asia and Canada.
“We are thrilled to be partnering with Nick, Kory and the rest of the incredibly talented KSS team,” said SCC Founder & Executive Chairman Tim Condon. “We have been impressed by their energy, creative aesthetic, and the strategic thoughtfulness they bring to their client engagements. We’re looking forward to working with them as we bring the best of KSS, SCC and TZO together to serve Arizona and the Western U.S; their unique capabilities will also be of great value to current SCC and TZO clients.”
“Arizona is one of the top tourism destinations in the world,” said SCC/TZO Chief Integration Officer Daniel Thomas. As one of the leading tourism and destination marketing agencies in the US, our team is looking forward to applying our strategic, creative, content and digital marketing expertise to help Arizona destination clients drive business.” TZO has just been retained by the State of Illinois and Illinois Office of Tourism as PR and Travel Trade AOR, and serves a variety of additional tourism clients in the U.S. and New Zealand.
“This is the latest evolution in SCC’s growth strategy,” said SCC President Brian Hurley. “Our intent is to continue to find and add culturally compatible partners that build on our collective strengths and expand our geographic reach. The Phoenix area is one of the fastest-growing metro areas in the U.S., and rich with talent. We expect it will continue to grow into one of the country’s top agency markets.”
For more such updates follow us on Google News TalkCMO News.
