Piwik PRO, a customer journey analytics platform geared towards compliance, has launched its newest creation: the Piwik PRO Core plan, a completely free platform for both analytics professionals and novices. The Core plan helps organizations and marketing professionals analyze user journeys while also remaining compliant with data privacy laws.”Data leaks and careless data collection in recent years have eroded the trust of far too many consumers when they are online—which is just about always,” said Maciej Zawadziński, the founder and CEO of Piwik PRO. “Our feature-rich platform helps introduce and expand trust between those collecting data and those who own the data—the individual consumer.”
Users of the Piwik PRO Core plan have access to a full set of data collection and reporting features, including tag management, user flow, multi-channel attribution, and more. With a simple and transparent business model, Piwik PRO is breaking barriers in data analytics by setting a privacy standard that its competitors lack. Core plan users are able to analyze the customer journey across a number of industries, including healthcare, government, and education.
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As a result, more companies than ever have access to the consumer information needed for their development and promotional activities. The PiwikPRO Core plan helps organizations stay compliant with common data protection laws like GDPR, LGPD, and CCPA.
From data collection to consent management, Also offers multiple privacy features which data teams can customize to fit their needs.
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