Low-code automation platform Pipefy , in collaboration with Amazon Web Services (AWS), has developed its own AWS-compatible platform to bring more agility, stability and security to its customers.
With that, the two solutions now have a joint commercial action: Pipefy recommends AWS to its customers as a partner cloud service and AWS, in turn, refers to Pipefy customers interested in automating their business processes with excellence.
“We are expanding the relationship with AWS to take our value proposition to more and more customers, in a clear, relevant and objective way. This initiative allows us to increase the synergy between the universe of partners of the two companies and expand our business”, highlights Gustavo De Martini , Vice President of Partnerships and Strategic Alliances at Pipefy.
That is, the collaboration generates opportunities for Pipefy to cross-sale, up-sale and co-sale with AWS, joining forces with cloud services to provide more complete technological solutions.
“Like us, Pipefy has the customer at the center of its business. That is why it is extremely important that we carry out collaborations like this so that we can improve the experience of each consumer by offering personalized solutions to their business model”, says Cleber Morais , director general for the Private Sector of AWS in Brazil.
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Within the AWS Partner Network , Pipefy participates in the APN Customer Engagements (ACE) program, dedicated to partnership in the sales area. One of the benefits is access to Marketing Development Funds (MDF ), which support marketing efforts linked to the promotion of joint Pipefy-AWS solutions. These features aim to boost demand generation and provide for the structuring of a sales pipeline.
Participation in events
Pipefy has also participated in events organized by AWS in the second half of 2022. At the AWS Partner Summit, which took place in September in São Paulo, Pipefy presented the panel on security “Improve the security posture with AWS Organizations, SCPs and automation”.
In the session, Pipefy engineers explained how to use Service Control Policies (SCPs) to establish governance and control, and showed how the platform created automation to respond to AWS security discoveries immediately.
At the AWS Cloud Experience, an Amazon Web Services itinerant event that presents the best cloud computing practices, Pipefy detailed a case study on how it improved its CSPM (Cloud Security Posture Management) by combining AWS resources with a SOAR (Security Orchestration and Response) developed in-house. The session took place on September 29, 2022, in Curitiba.
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