Pipedrive announced that it has added powerful new capabilities to its #1 user-rated CRM software [1] to help salespeople get more qualified leads into the pipeline and take quicker action on the most promising deals. Highlights include: a powerful AI sales assistant that continuously gathers data on deals and sales activities and prompts salespeople to take the “next best” action to move the hottest deals forward; a more flexible user interface that enables salespeople to customize their view of deals in the pipeline to more closely mirror their sales process; and more robust performance dashboards and reporting that lets sales managers coordinate the activities of sales teams to close more deals and grow revenue faster. These additions enhance the ease of use that is a hallmark of Pipedrive.

“At Pipedrive, we believe the primary purpose of a CRM for sales is to enable salespeople to be more effective at engaging with customers throughout the sales process to move deals closer to completion,” said Timo Rein, CEO of Pipedrive. “There is a famous quote: ‘Nothing happens until someone sells something.’ Without prospecting, lead generation, follow-up, and closing sales, a sales manager has nothing to manage and nothing to report. So, first and foremost, we design every Pipedrive plan from the salesperson’s point of view to ensure the success of individual salespeople. This mission drives every new capability we add to our product.”

Pipedrive also announced a new plan designed to meet the needs of the company’s larger enterprise customers. In addition, existing plans have been revamped to help individual salespeople and organizations of all sizes reach their sales goals and grow their businesses. To further support sales success, the company also launched Pipedrive Academy, a web-based online learning portal that provides recorded video courses that help sales professionals improve their selling skills and processes.