RDA announces that it has helped deliver a new website for Acuity Brands, enabling lighting leader to improve operational efficiencies on their website including the rendering of their massive product catalog easy to search.
“We set out to create a more stable platform that accelerated customer access to information while reducing our maintenance costs,” said Andrew Crowder, Vice President of Enterprise Architecture, Web, for Acuity Brands.
The recently launched Acuity Brands website leverages Sitecore® Experience Platform™, enabling the delivery of personalized experiences across channels and geographies. To further reduce costs while enhancing security and scalability, the Sitecore platform is running on Microsoft’s Azure platform as a service.
“We are excited that our proven Sitecore partners, like RDA, continue to enable leading B2B companies to better connect with their customers in a highly personalized way that cultivates lifelong relationships,” said Terry Fortescue, VP Partner Success, Sitecore.
The new site now makes it easy for Acuity’s customers to find the right solution and all the documentation they need. It displays more than 4,500 product web pages with their complex specifications and search criteria and delivers reliable performance. To drive additional customer value and internal efficiencies, the team is now in the process of migrating 14 additional brands websites into this leading digital platform.