iKO Media Group, a leading global end-to-end service provider for broadcasters and content owners, announces and welcomes Ayellet Bar as Marketing Director effective immediately. Ayellet will be responsible for conceiving and executing marketing strategies and tactics that drive growth.
In addition, she will help overall brand development and messaging in the satellite broadcasting and media delivery and management industry. iKOMG is looking to expand its marketing efforts and provide a stronger presence globally.
As iKOMG’s Marketing Director, Ayellet Bar will be responsible for the development of an overall organizational marketing strategy including the management of all of the new and existing marketing programs and company brand as well the enhancement of iKOMG’s social marketing initiatives.
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Ayellet brings over 10 years of progressive education and marketing experience to the position including working in Strategic Marketing Management, B2B Positioning and Digital Marketing Management, brand positioning, event project management and communications strategy.
“I am thrilled to have joined the iKO Media Group team. The Covid-19 pandemic has changed our society, making brand social and digital awareness more critical than ever,” said Ayellet Bar. “I look forward to using my skills and experience to make a meaningful contribution to this amazing organization and the broadcasters and content owners it serves.”
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