CI Capital Announces Sale of Hero Digital

CI Capital Announces Sale of Hero Digital

CI Capital Partners (“CI Capital”), a New York-based private equity firm, announced today that it has sold its portfolio company, Hero Digital (“Hero”), a leading customer experience-led digital transformation company that blends strategic consulting, design, technology, data and performance marketing, to AEA Investors LP (“AEA”), a leading global investment firm. Financial terms of the transaction were not disclosed.

During CI Capital’s five year ownership period, Hero’s revenue increased more than six-fold through a combination of organic growth and five strategic add-on acquisitions – each of which bolstered Hero’s service offerings and empowered the company to expand geographically to five US cities. Hero now serves Fortune 1000 customers across key verticals, including financial services, technology, health and wellness, consumer and retail, and manufacturing.

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Joost Thesseling, Managing Director of CI Capital, said, “CI Capital is proud to have collaborated with Dave Kilimnik and the Hero team during the company’s extraordinary growth and transformation over the past five years. The Hero team has done an incredible job at rapidly scaling the company while maintaining an unwavering commitment to its clients and its employees. We look forward to watching what Dave and his team will accomplish in this next phase.”

Dave Kilimnik, Founder and CEO of Hero, commented, “Joost and the entire team at CI Capital were outstanding partners during a critical period of explosive growth and exciting company transformation.  We are grateful for their insight, support, and commitment to our vision of building a one-of-a-kind digital experience company.”

Canaccord Genuity served as financial advisor and Paul, Weiss, Rifkind, Wharton & Garrison LLP served as legal advisor to Hero.  Houlihan Lokey and Guggenheim Securities, LLC served as financial advisors and Fried, Frank, Harris, Shriver & Jacobson LLP served as legal advisor to AEA.

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