Broadbean Technology launches programmatic advertising solution

Broadbean Technology launches programmatic advertising solution

Broadbean Technology, the global leader in job distribution, has launched ‘Broadbean Boost‘ – a programmatic advertising solution for employers, recruiters and hiring managers to streamline hiring time and costs.

The pay-for-performance tool allows organizations to automate job post boosting for any low-performing adverts, before the application date runs out. This new solution has been designed to help employers reduce time to hire and manage costs by pushing adverts across multiple pay-for-performance providers while sticking to a strict budget.

For hiring managers facing tighter budgets, this ‘boost’ option allows greater cost management, with payment controlled by interaction and activity.

Dominic Barton, CEO at Broadbean Technology commented:

“Employers are facing a wealth of challenges at the moment, but investing in under-performing job adverts shouldn’t be one of them. It’s more crucial than ever that employers can source new hires quickly and Broadbean Boost is designed to do just that. The automation that’s been built into the tool means that businesses can rest assured that their advert will be boosted once specified requirements are met, leading to a reduction in under-performing ads. The new tool is designed to work alongside or in place of paid for application advertising, making the user experience streamlined, simple and, most importantly, quick to implement.”

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