Experienced data science executive, John Thomas, joins Benefitfocus’ leadership team

Benefitfocus, Inc. , a benefits technology platform enabling rapid innovation for employers, health plans and consumers, today announces the appointment of John Thomas to the newly created role of chief data officer. Thomas will lead the company’s data strategy and work with its technology organization to define and deliver new data-driven applications that delight Benefitfocus’ customers and strengthen its market-leading benefits technology platform.

“Benefitfocus has an incredible data advantage in the market,” said Steve Swad, Benefitfocus president & CEO. “John’s proven record leading data transformations will be instrumental to our product innovation and our mission to make lives better with benefits.”

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Thomas has more than a decade of data experience in mobile analytics, customer journey optimization, social media and online advertising. He formerly served as executive vice president of data science at Red Ventures, is the current president of the Analytics & Big Data Society, and is an advisory board member for Wake Forest University’s Masters of Business Analytics program. Thomas holds a master’s degree and a Ph.D. in computer science from Dartmouth College and a bachelor’s degree in mathematics and computer science from Gettysburg College.

“Benefitfocus has a significant opportunity to leverage its data to personalize its products and services, create new capabilities and connections, and drive superior customer experiences,” said Thomas. “This is an exciting time to join the company and I look forward to helping solidify Benefitfocus as the leading, data-driven benefits technology platform.”