An unprecedented new solution for the analysis of human behavior

An unprecedented new solution for the analysis of human behavior

Herta is delighted to announce the launch of its new video analytics solution, BioObserver. This sophisticated software represents a significant change in the analysis of human behavior and facial expression.

Powered by advanced artificial intelligence techniques, BioObserver automatically detects and annotates a person’s facial expressions and microexpressions, as well as the direction of their gaze and the orientation of their head, in order to track behavioral parameters such as states affective or attention level.

Read More: Scaling B2B Campaigns with Marketing Automation

Importance of aligning enterprise CX strategy with growth objectives

The platform also allows you to configure automatic rules and automate the annotation of events to capture relevant keyframes of a video. Using BioObserver, you can detect subtle microexpressions like frowning, blinking or frowning, as defined in Paul Ekman’s facial action coding system. In addition, the

This new solution was created jointly with key end customers from the police industry. The result of this collaboration is a user-friendly and intuitive tool that saves time and is appreciated by all interrogators. The solution is offered as a SaaS model and allows customers to process hours of video with great speed and at a very affordable cost.