Advertise Purple, one of Inc. magazine’s Best Workplaces for 2019 and one of its fastest-growing companies, has found that research agrees, the affiliate-only business strategy is effective for agencies.
Data shows that the affiliate channel is too complex and growing too quickly to shift focus away from it. And as the historic and forecasted data proves in this article, ‘betting the farm’ only on affiliate was the right business decision.
Advertise Purple believes revenue growth can be achieved for clients if given time to build the right affiliate program tailored personally to the clients’ needs.
Following is some numerical data that further proves the firm is making the right bet on affiliate marketing.