Leading software and services company, Advanced, has today announced that Anwen Robinson has been appointed as SVP of its newly formed Accelerator to drive innovation and the growth of its SaaS solutions into sectors with high future growth potential. As part of its transformation to scale the business over the next three years Advanced is organising its business around the customer, investing in supercharging its SaaS solutions delivered via its Platform as a Service and refining its Go To Market around specific vertical sectors.
Anwen brings over thirty years’ experience in delivering customer first strategies for technology firms through the deployment of innovative technology solutions. She has a strong track record in delivering value for customers having transformed several big software names throughout her career. Anwen previously held the role of GM & SVP at Infor where she was responsible for the company’s UK and Ireland leadership and was Global Executive Sponsor for the People Wellbeing Business Resource Group. Anwen has also held senior leadership roles for many leading technology organisations including TechnologyOne and Unit4 Business Software.
With a passion for STEM, Anwen began career in technology having graduated with Honours in mechanical engineering at Cardiff University. She is passionate about to highlighting the opportunities around the UK’s STEM skills shortage, especially amongst women, and has sat on the Prince’s Trust Technology Leadership Group Committee for the past twelve years, helping support disadvantage youth into technology based work.
Commenting on the appointment, Advanced’s CEO, Simon Walsh, said: “We are delighted with the energy, experience and passion for customer transformation that Anwen brings to Advanced. We have undergone major organisational change and a strategic review in recent months. Anwen’s top priorities will be to help develop strategies that will continue to drive and grow our business and the business of our customers.
Commenting on her appointment, Anwen said: “I’m thrilled to be joining Advanced at such an important time for the company’s own transformation. I am excited about helping Advanced refine and refresh its market offering and in revising operational plans to improve quality and resilience on behalf of our customers.”
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